Ashok Leyland needs to develop its international footprint within the LCV area with the newly launched Bada Dost, which relies on the corporate’s new ingenious platform that’s designed to spawn each left-hand drive (LHD) and right-hand drive (RHD) fashions.
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Ashok Leyland plans to export the Bada Dost LCV to Sri Lanka, Bangladesh, Nepal, and Africa
Dwelling-grown industrial car producer, Ashok Leyland, has launched a brand new gentle industrial car (LCV) – Bada Dost, in India. It is the corporate first LCV to be developed in-house and it is primarily based on an all-new platform that helps each left-hand drive (LHD) and right-hand drive (RHD) functions. One of many primary causes for that is that Ashok Leyland needs to develop its international footprint within the LCV area, and it plans to do this with the brand new platform. Whereas the RHD fashions will go to markets like – Sri Lanka, Bangladesh, and Nepal, the LHD model will probably be exported to Africa.
Additionally Learn: All-New Ashok Leyland ‘Bada Dost’ LCV Launched In India
Talking to carandbike, Nitin Seth, COO, Ashok Leyland mentioned, “Now we have a imaginative and prescient to be in high 10 on this planet. LCV is the worldwide 70 per cent, and if you need to be within the high 10, you need to play a giant function, in that 70 per cent. And if you need to play a giant function in that 70 per cent, you want a spread of merchandise, which is right-hand drive and left-hand drive. Presently, India is RHD, and globally 80 per cent of markets are LHD. Our vary is proscribed in LHD.” He additional added, “One of many restrictions for us to be in international high 10 was to have a worldwide high quality car and to have it in LHD as effectively. What we’re doing proper now, is to launch a car which is able to meet our international aspirations and take us to the following degree to fulfill our imaginative and prescient.”
Additionally Learn: Ashok Leyland Sees 32% Growth In August, Over July But Year-On-Year Sales Drop 31%
Ashok Leyland envisions to be one among the many high 10 international LCV producers and the brand new Bada Dost is step one in direction of that aim
Ashok Leyland has introduced that will probably be launching a brand new product primarily based on the brand new platform each three to four months, which is able to embrace merchandise for each home and worldwide markets. The brand new Bada Dost, and the next merchandise will probably be manufactured on the firm’s Hosur plant, close to Chennai. In reality, for the primary time, the corporate has put in a state-of-the-art, absolutely robotic cubing line on the facility that will probably be used to fabricate each LHD and RHD fashions.
Additionally Learn: Ashok Leyland Introduces New Digital Solutions For Commercial Vehicles
Nitin Seth additionally mentioned, “The target is to develop volumes by changing into an even bigger participant, and one of many methods to change into an even bigger participant is to have extra vary of merchandise. On the finish, a buyer needs selections, he needs extra GVW, he needs extra loading space, he needs a number of issues. Equally, we get a variety of demand from our export shoppers, saying ‘we want extra autos’, ‘we wish trendy autos’.”
The Ashok Leyland Bada Dost is available in two choices – i3 and i4, they usually include a best-in-class payload capability of 1,860 kg and 1,405 kg,
Additionally Learn: Ashok Leyland Reports A Loss of ₹ 57 Crore In Q4, FY2020
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The newly launched Ashok Leyland Bada Dost is available in two choices – i3 and i4, they usually include a best-in-class payload capability of 1,860 kg and 1,405 kg, respectively. Each fashions additionally are available two variants every LS and LX and have a number of functions in items and passenger service area. Whereas home gross sales have already begun, Ashok Leyland will start exporting the car to RHD markets by finish of 2020, whereas exports to LHD markets will start between January and March 2021.
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