Bengaluru-based edu-tech agency ‘Unacademy’ has been roped within the as official companion for the Indian Premier League for 3 seasons, the BCCI introduced on Saturday. The 13th season of Indian Premier League (IPL) is scheduled to be held in UAE from September 19 to November 10. “We’re happy to have Unacademy on board because the ‘Official Accomplice’ of the Indian Premier League 2020 to 2022,” IPL chairman Brijesh Patel stated in a launch.
“IPL is essentially the most watched cricket league in India and as a homegrown Indian edutech firm we imagine that Unacademy can create an enormous optimistic influence on the aspirations of the viewers watching, particularly the tens of millions of Indian youth who’re in search of inspiration of their careers.”
Commenting on the affiliation, Karan Shroff, VP – Advertising, Unacademy, stated: “We’re delighted to develop into the Official Accomplice of IPL. Unacademy is a high-intensity model that has disrupted the training and studying market with improvements and damaged geographical boundaries for Learners and Educators.
“With this partnership, we’ll double-down on our efforts to make Unacademy the most important model within the consumer-internet area in India. We thank the BCCI and IPL for the chance and stay up for a protracted and fruitful partnership.”
Promoted
The BCCI had earlier announced fantasy gaming platform Dream11 as this year’s IPL title sponsor, changing Chinese language cell phone firm Vivo.
Dream11 had pipped educational technology companies Unacademy and BYJUs to win the rights for a interval of 4 months and 13 days with a bid of Rs 222 crore.
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