‘Rasode mein kaun tha’ meme used for ‘Vitamin Month’ promotion.
The month of September has been earmarked as ‘Rashtriya Poshan Maah’ by Nationwide Council on India’s Vitamin Challenges. Yearly, the federal government carries out varied actions on floor stage to present impetus to holistic diet among the many residents of India. This yr noticed a slightly distinctive promotional tactic by the Maharashtra sect of Press Info Bureau India. PIB Maharashtra determined to catch the nerve of netizens by becoming a member of the trending meme bandwagon to unfold the attention of consuming protein-rich meals. You need to have guessed it by now – they used the presently viral and very talked-about ‘Rasode Principal Kaun Tha‘ meme.
Whereas Prime Minister Narendra Modi urged people to support the Nutrition Month campaign by way of ‘Mann Ki Baat’, PIB took the humour highway to attach with the lots. On its official Twitter and Instagram handles, PIB Maharashtra posted a meme from the well-known ‘Rasode Principal Kaun Tha‘ sequence from Hindi TV present and wrote – Why did Kokila Ben get indignant? As a result of she could not have protein-rich chana that day.” Fairly an progressive strategy to promote protein-rich chana, we are saying.
Here is the put up:
(Additionally Learn: How To Cook Chane Without Pressure Cooker – 5 Easy Alternatives)
PIB additionally added the caption – “Rasode Mein Kaun Tha? Whoever it could be, please ask them so as to add pulses.” Hashtags included – #RasodeMeinKaunTha and #poshanmaah in the identical place.
For sure, the post went viral garnering many laughing emojis and feedback like “Authorities meme sport getting stronger” and “PIB joined meme race”.
Some customers have been fairly impresses with this artistic manner of selling protein-rich pulses consumption. Feedback like “Good strategy to specific on this trending put up” and “That is so sensible! Loving this” poured in.
For the unversed, just lately the rap music video “Rasode mein kaun tha” by music composer Yashraj Mukhate went loopy vial. The video took a shot at a scene from the serial Saath Nibhaana Saathiya wherein a woman named Kokila Ben is indignant together with her daughter-in-law for eradicating chane from stress cooker and placing the empty cooker again on range.
About Neha GroverLove for studying roused her writing instincts. Neha is responsible of getting a deep-set fixation with something caffeinated. When she is just not pouring out her nest of ideas onto the display screen, you’ll be able to see her studying whereas sipping on espresso.
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