The Royal Enfield app now comes with the Make It Your Personal characteristic and the 3D configurator that permits customers to personalise their bikes with colors, trims, graphics and equipment on the time of reserving.
View ImagesThe customisation program might be supplied on the 650 twins first and rolled out on different bikes too
Royal Enfield has launched the brand new ‘Make It Your Personal’ personalisation program on its newly-launched cell app, permitting clients to personalise their bikes on the manufacturing unit degree. The brand new MiY characteristic permits clients to personalise and accessorise their bikes on the time of buy with real factory-fitted choices. carndbike had informed you again in Could this 12 months about Royal Enfield’s plans to go massive on mass customisation. Not solely this permits for a private contact to every bike ordered however all equipment include a two-year guarantee permitting for a peaceable possession expertise. The Royal Enfield MiY characteristic has been rolled out for the Interceptor 650 and Continental GT 650 first and might be launched on different choices in a phased method.
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Talking in regards to the launch of MiY and the 3D Configurator, Vinod Okay Dasari, CEO, Royal Enfield stated, “Bikes are as distinctive because the people using them and avid motorcyclists take into account their machines to be an extension of their persona. Royal Enfield understands this journey of self-expression, and has developed a seamless digital answer to allow this expression. With MiY, clients may have a ‘little little bit of them’ constructed into the motorbike and relying on the extent of personalisation, bikes might be custom-made as per shopper specs, inside 24 to 48 hours, at our manufacturing plant in Chennai. We might be rolling out MiY for all our bikes, throughout all our shops within the nation in a phased method. All new motorbike fashions from Royal Enfield, from right here on, will include the MiY characteristic.”
MiY affords a number of customisation combos you could select from on the app
The brand new app-based 3D configurator permits clients to entry 1000’s of permutations and combos to personalise their autos with totally different colors, trims, graphics and equipment obtainable on the time of reserving. The app additionally lets you e book the car utilizing the app, which is able to then provide you with a transparent thought of the supply timeline of the motorbike. Moreover, the app additionally lets you e book a service request both on the service centre or at dwelling through Service on Wheels.
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Not simply the cell app, the MiY and 3D configurator might be obtainable at shops. The characteristic might be intiall obtainable at over 320 Royal Enfield shops throughout the countr,y and might be expanded to newer shops sooner or later. Shoppers will now additionally be capable to go for prolonged guarantee and Annual Upkeep Contract (AMC) packages through the App.
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