The gathering consists of denims and jackets constituted of Cordura denim with excessive abrasion resistance, and can get armour slots for use as using gear.
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Royal Enfield joins fingers with Levi’s to launch informal using denims and jackets
Royal Enfield and Levi’s have joined fingers to introduce a brand new capsule assortment of denims and jackets that can be utilized as on a regular basis put on and even double up as bike using gear. The unique assortment consists of denims and jackets constituted of Cordura denim with excessive abrasion resistance that’s constructed to final. The jackets and denims are purposefully designed with options like armour slots for shoulders, elbows and knees, a 3D pocket with a hidden zipper, excessive visibility reflective tape and extra. The gathering is designed for use by each riders and can be utilized as on a regular basis put on for these “riders at coronary heart”.
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The denims and jackets shall be constituted of abrasion resistant Cordura denim and can function slots for armour
There may be additionally a variety of graphic t-shirts obtainable within the assortment, with designs created by a multi-disciplinary artist, Toria James, who works below the guise of “Keep Outdoors”. Toria has a robust, genuine design language, and is a rider herself. She has beforehand collaborated with Royal Enfield and is a fan of the Levi’s model herself.
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The gathering will even function a variety of specifically designed t-shirts
“Our model promise is to unleash genuine self-expression and this assortment actually stands by that sentiment. Our collaboration sport has at all times been robust, and we’re excited to launch this one. Levi’s and Royal Enfield have so much in widespread when it comes to the strategy to product and high quality. The product aesthetics and the functionalities set this assortment aside and I’m certain the motorcycling group and even the rider at coronary heart will love this assortment. Being a rider myself, this collaboration is personally very particular,” stated Sanjeev Mohanty, MD – South Asia & MENA, Levi Strauss & Co.
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The brand new assortment is an ideal mix of consolation, model and security, says Puneet Sood, Head, Attire Enterprise, Royal Enfield
Commenting on the collaboration with Levi’s, Puneet Sood, Head, Attire Enterprise, at Royal Enfield stated, “Royal Enfield has a longstanding dedication of offering a ‘pure motorcycling’ expertise to everybody in love with the motorcycling lifestyle; and this goes past the legendary bikes. We’re delighted to be collaborating with a fellow iconic model, Levi’s. With a wealthy legacy and the cultural affect that each the manufacturers have, the collaboration is an ideal match. Incorporating the robust identities and values of each the manufacturers, Royal Enfield with its understanding of the motorcycling ethos and Levi’s with its experience in denim and attire; this assortment is an ideal mix of consolation, model and security. Additionally, it’s a celebration of all of the numerous recollections, limitless journeys and adventurous occasions that the 2 manufacturers have been part of for the riders each on and off the saddle.”
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The brand new assortment shall be obtainable for buy at choose Levi’s shops and on the Levi’s India web site, and likewise obtainable on the on-line Royal Enfield retailer, and at choose Royal Enfield shops. Royal Enfield’s attire division was began in 2014 to create a ecosystem round pure motorcycling, and improve the motorcycling expertise. Whereas Royal Enfield additionally supplies devoted bike using gear, the life-style assortment additionally consists of common on a regular basis attire, and attire which is designed to be worn as using gear, and which might double up as informal put on.
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